Sunday, September 01, 2013
The tourism sector at the coast region continues to suffer following the withdrawal of charter flights from Europe last year.
This
has seen a large number of visitors who used to visit the Coast purely
for leisure seek alternative destinations in what is set to cut back
significant revenues from one of the biggest earners for the country.
According
to Mombasa and Coast Tourist Association chairman Mohammed Hersi, the
first half of the year has been bad for business.
The
region is still reeling from past insecurity incidents that prompted
western governments to issue travel advisories to their nationals.
“We are still very far from recovery and it may take a bit of time to recover,” Mr Hersi said on telephone.
Last
year, Kenya earned Sh96 billion from the tourism sector, a 1.92 per
cent drop from Sh97.9 billion in 2011. Total visitor numbers stood at
1.78 million, 0.3 per cent lower than in 2011.
Almost
all foreign leisure seekers to the Coast relied on charter flights and
in the absence of such flights, the region could be the worst hit from
drastic reduction in arrivals.
Last year, a decline in
the number of charters coming in directly through the Mombasa
International Airport led to a 20 per cent reduction in the number of
arrivals. The decline was also attributed to the insecurity incidences
experienced at the coast in much of last year.
Nordic
Airlines, serving travellers from the Scandinavian countries, Condor
Airline from Germany and SN Brussels from Belgium, which are now serving
the coast region with chartered flights will now boost prospects in the
region.
“With these, things are set to change. But,
things could change for the better should we have more charters to the
region,” Mr Hersi said.
CRUISE SHIPS
The
government is also set to allow more international flights to fly
directly to Mombasa International Airport in an attempt to reverse the
dwindling fortunes of the tourism sector in the region.
Last
year, four charter flights and cruise ships pulled out of the region
thanks to insecurity coupled with the Eurozone crisis.
In
early 2012, leading French holiday airline, XL Airways, suspended
flights to Kenya’s coast indefinitely. A lot of European tourists
depended on this airline to reach the Kenyan beaches. Earlier on, two
tour operators, African Safari Club and Long Couriers, who guided French
tourists at the coast, folded.
South Africa’s One Time charter airline also pulled out due to financial challenges.
“There
are indications that a number of charters serving the region may resume
soon,” Mr Muriithi Ndegwa, the Kenya Tourism Board managing director,
said in an interview.
“As a result of the intervention
of the Kenya Defence Forces in Somalia, there was a big reduction in
piracy levels in the Indian Ocean waters. If that trend continues, we
expect cruise tourism will continue rebounding,” he said.
Early this year, there was a sign of a recovery of cruise tourism when four cruise ships docked at the port of Mombasa.
The
tourism board had been betting on domestic and regional tourists to
mitigate the losses arising from the reduced inflows from the West.
But the high cost of flights to the coastal region is prohibitive even for the local middle class who would prefer to fly.
“Direct flights to Coast from within the country are very expensive which discourages domestic tourists,” he said.
Other
destinations like Masai Mara, Nairobi, Bogoria, Baringo, Nakuru,
Naivasha and Mt Kenya have, however, gained with many of them remaining
fully booked in the past few weeks according to the tourism board. Many
of these destinations are now catering for a significant domestic
market.
“Some are even reporting growth from visitors
in regional markets. We’ve seen Uganda being one of the fastest growing
source markets for the country. There’s a gradual shift whereby domestic
and regional tourism is contributing more and more to the overall
kitty,” Mr Ndegwa noted.
Besides Uganda, other
countries with increasing number of tourists to Kenya include Tanzania,
Ethiopia, South Sudan, Rwanda and Burundi.